Pai

PAI organic natural skincare

PAI Skincare is dedicated to creating high performance organic cosmetic products that are formulated without synthetic and natural irritants or drying alcohols but with sensitive and allergy-prone skin in mind.

Formulated with a host of premium-grade organic anti-inflammatories and skin-healing ingredients all PAI products are suitable for sensitive and even hyper-sensitive skin types.

That's the reason why Natalie Portman named PAI Skincare her ‘hero brand’ and only swear by its organic skincare range.

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LE BESTSELLER DE LA MARQUE PAI

Why we love PAI ?

  • Its expertise of sensitive skin
  • Its gentle and effective formulas without any irritating ingredient
  • Its BioRegenerate Rosehip oil that has become a cult beauty product

Clean and natural beauty

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PAI SKINCARE
  See more   Add to shopping bag new PAI Skincare - The Iconic Duo gift set Pai The Iconic Duo gift set 36,00 €
  See more   Add to shopping bag new PAI Skincare - Booster Discovery Kit Pai Booster Discovery Kit 39,00 €
  Great for : First wrinkles, Lack of firmness   Add to shopping bag new PAI Skincare - Firming Booster - Phytofill™ 1% Pai Firming Booster - Phytofill™ 1% 19,00 €
  See more   Add to shopping bag new PAI Skincare - Try Pai Kit Pai Try Pai Kit 49,00 €
  Great for : Dull complexion   Add to shopping bag PAI Skincare - Glow Kit Pai Glow Kit 49,00 €
  Great for : Redness, Irritations, Skin tightness   Add to shopping bag PAI Skincare - Double Cleanse Kit Pai Double Cleanse Kit 29,00 €
  Great for : Oiliness, Blackheads, Blemishes, Acne, Dark spots   Add to shopping bag PAI Skincare - Phaze - PHA Clarifying Face Wash Pai Phaze - PHA Clarifying Face Wash from 14,00 €
  See more   new PAI Skincare - The Glow Giver Pai The Glow Giver 17,00 €
  Great for : Redness, Irritations, Skin tightness, First wrinkles, Fine lines & wrinkles, Lack of firmness   Add to shopping bag PAI Skincare - Light Work Rosehip fruit extract cleansing oil Pai Light Work - Rosehip fruit extract cleansing oil from 18,00 €
  Great for : Redness, Irritations, Skin tightness, Allergy, First wrinkles   Add to shopping bag PAI Skincare - Middlemist Seven - Camellia & Rose sensitive skin gentle cleanser Pai Middlemist Seven - Camellia & Rose sensitive skin … from 19,00 €
  Great for : Redness, Scars, Irritations, Allergy   Add to shopping bag PAI Skincare - Century Flower - Lotus & Orange blossom organic soothing tonic Pai Century Flower - Lotus & Orange blossom soothing tonic 44,00 €
  Great for : Dull complexion, Skin tightness, Scars, First wrinkles   Add to shopping bag PAI Skincare - Rosehip BioRegenerate - Universal facial oil Pai Rosehip BioRegenerate - Universal facial oil from 19,00 €
  Great for : Dark spots, Hyperpigmentation, Dull complexion   Add to shopping bag new PAI Skincare - Fade Forward - Marine algae dark spot serum Pai Fade Forward - Marine algae dark spot serum 59,00 €
  Great for : Redness, Rosacea   Add to shopping bag PAI Skincare - Instant Kalmer - Ceramide Serum instant calm redness serum Pai Instant Kalmer - Ceramide Serum for redness 54,00 €
  Great for : Redness, Rosacea, Dehydration, Skin tightness   Add to shopping bag PAI Skincare - Back to life - Jojoba & Hyaluronic Acid hydration serum Pai Back to life - Jojoba & Hyaluronic Acid hydration … 49,00 €
  Great for : Blemishes, Acne, Blackheads, Oiliness   Add to shopping bag PAI Skincare - All Becomes Clear - Copaïba & Zinc Blemish Serum Pai All Becomes Clear - Copaïba & Zinc Blemish Serum 44,00 €
  Great for : Sunscreen, Dull complexion   Add to shopping bag PAI Skincare - British Summer Time GLOW Pai British Summer Time Glow - Illuminating Sunscreen SPF30 34,00 €
  Great for : Sunscreen   Add to shopping bag -40% PAI Skincare - British Summer Time sensitive skin organic face sunscreen Pai British Summer Time - Sensitive Sunscreen SPF30 34,00 € 20,40 €
  Great for : Oiliness, Dehydration, Irritations, Blemishes   Add to shopping bag PAI Skincare - The Pioneer - Geranium & Thistle mattifying moisturizer for combination sensitive skin Pai The Pioneer - Geranium & Thistle mattifying … 39,00 €
  Great for : Redness, Irritations, Skin tightness   Add to shopping bag PAI Skincare - The Anthemis - Chamomile & Rosehip sensitive skin cream Pai The Anthemis - Chamomile & Rosehip sensitive skin cream 44,00 €
  Great for : First wrinkles, Dull complexion, Dark spots   Add to shopping bag PAI Skincare - C-2 Believe - Vitamin C Brightening Moisturizer Pai C-2 Believe - Vitamin C Brightening Moisturizer 49,00 €
  Great for : Skin tightness, Dehydration   Add to shopping bag PAI Skincare - Love & Haight - Avocado & Jojoba hydrating moisturizer for dry sensitive skin Pai Love & Haight - Avocado & Jojoba hydrating moisturizer … 43,00 €
  Great for : Fine lines & wrinkles, Dull complexion, Irritations   Add to shopping bag PAI Skincare - Salvation Jane - Age Confidence mature-sensitive skin organic face cream Pai Salvation Jane - Omega Rich Moisturizer for mature … 64,00 €
  Great for : Fine lines & wrinkles, Dull complexion, Fine lines & wrinkles, Lack of firmness   Add to shopping bag PAI Skincare - Bonne Nuit - BioPeptide Renewal Night Cream Pai Bonne Nuit - BioPeptide Renewal Night Cream 69,00 €
  Great for : Oiliness, Blemishes   Add to shopping bag PAI Skincare - Carbon Star Pai Carbon Star - Detoxifying Overnight Face Oil 39,00 €
  Great for : Dehydration, Irritations   Add to shopping bag PAI Skincare - The Light Fantastic - Ceramide soothing facial oil Pai The Light Fantastic - Ceramide soothing facial oil 49,00 €
  Great for : Fine lines & wrinkles, Irritations, Redness, First wrinkles   Add to shopping bag PAI Skincare - Viper's Gloss - Echium & Amaranth overnight anti-aging facial oil Pai Viper's Gloss - Echium & Amaranth overnight anti-aging … 59,00 €
  Great for : Irritations, Redness, Dehydration, First wrinkles   Add to shopping bag PAI Skincare - System D - Cooling Eye Serum Pai System D - Cooling Eye Serum 39,00 €
  Great for : Fine lines & wrinkles, Irritations, Redness   Add to shopping bag PAI Skincare - Feather Canyon - Echium & Argan eye cream for sensitive skin Pai Feather Canyon - Echium & Argan eye cream for … 39,00 €
  Great for : Redness, Irritations, Skin tightness, Acne, Allergy, Itching   Add to shopping bag PAI Skincare - Virtuous Circle - Kukui & Jojoba gentle organic face scrub for sensitive skin Pai Virtuous Circle - Kukui & Jojoba gentle face scrub for … 34,00 €
  Great for : Dehydration, Skin tightness, Redness   Add to shopping bag PAI Skincare - Resurrection Girl - Resurrection plant and Blue Tansy Oil  Hydrating Mask Pai Resurrection Girl - Resurrection plant and Blue Tansy … 49,00 €
  Great for : First wrinkles, Fine lines & wrinkles, Dull complexion, Blemishes   PAI Skincare - Skin Renewal Booster - Retinal Pai Skin Renewal Booster - Retinal 19,00 €
  Great for : Blemishes, Blackheads, Acne   Add to shopping bag PAI Skincare - Clarifying Booster - Salicylic Acid Pai Clarifying Booster - Salicylic Acid 19,00 €
  Great for : Redness, Irritations, Allergy   Add to shopping bag PAI Skincare - Super Soothing Booster - Tri Mushroom 10% Pai Super Soothing Booster - Tri Mushroom 10% 19,00 €
  Great for : Dehydration, First wrinkles   Add to shopping bag PAI Skincare - Hydrating Booster - Hyaluronic acid Pai Hydrating Booster - Hyaluronic acid 19,00 €
  Great for : Dull complexion, Dehydration, First wrinkles   Add to shopping bag PAI Skincare - Restoring Booster - Vegan Collagen 0.9% Pai Restoring Booster - Vegan Collagen 0.9% 19,00 €
  Great for : First wrinkles, Lack of firmness   Add to shopping bag PAI Skincare - Smoothing Booster - Peptides 5% Pai Smoothing Booster - Peptides 5% 19,00 €
  Great for : Hyperpigmentation, First wrinkles, Dark spots, Dull complexion   Add to shopping bag PAI Skincare - Brightening Booster - Stabilized Vitamin C 20% Pai Brightening Booster - Stabilized Vitamin C 20% 19,00 €
  See more 3 couleurs   Add to shopping bag PAI Skincare - The Impossible Glow Rose Gold Pai The Impossible Glow - Rose Gold Highlighting drops from 19,00 €
  See more 3 couleurs   Add to shopping bag PAI Skincare - The Impossible Glow Champagne Pai The Impossible Glow - Champagne Highlighting drops from 19,00 €
  See more 3 couleurs   Add to shopping bag PAI Skincare - The Impossible Glow 01 Bronze Pai The Impossible Glow - Bronzing drops from 19,00 €
  See more   Add to shopping bag PAI - Gentle Genius - Camellia & Bergamot gentle body wash Pai Gentle Genius - Camellia & Bergamot gentle body wash 24,00 €
  See more   Add to shopping bag PAI Skincare - Heavy Mettle - Fragonia & Seabuckthorn rescue hand cream Pai Heavy Mettle - Fragonia & Seabuckthorn rescue hand … 19,00 €
  See more   Add to shopping bag PAI Skincare - Polly Plum - Calendula & Jojoba comforting body cream for sensitive skin Pai Polly Plum - Calendula & Jojoba comforting body cream … 29,00 €
  Great for : Stretch marks   Add to shopping bag PAI Skincare - The Gemini - Pomegranate & Pumpkin seed organic stretch mark system Pai The Gemini - Pomegranate & Pumpkin seed stretch mark … 59,00 €
45 products View all
  • Logo of the organic cosmetics brand for sensitive skin Pai Skincare
  • PAI SKINCARE

    PAI Skincare was founded by Sarah Brown who was inspired to create a natural skincare range of beauty products free from harmful chemical ingredients for sensitive and reactive skins after years of suffering from a bad skin allergy.

    PAI is expert on sensitive skin. That’s why PAI products are hypoallergenic and made from natural ingredients with proven remedial and skin soothing properties, free from irritating chemicals and alcohol.

    Shop Pai Skincare beauty products

History of the PAI SKINCARE brand

  • Sarah Brown, PAI’s founder, has a very sensitive skin. As she did not find solutions for her sensitive skin, she decided to create and launch her own organic cosmetic brand. Furthermore, she was shocked by the use of chemical ingredients in classic cosmetic products.

     

    In 2004 she quit her job as Head of International PR for a multi-national wine company and retrained over three years in several cosmetic and natural skin care disciplines.

     

    In 2007 Sarah Brown was inspired to create a natural skincare range and to launch the cleanest plant-based skin care on the market.

     

    Today PAI manufactures its beauty products in West London and ship them to over forty countries. The team includes two formulation scientists who test the latest naturel ingredients to create cosmetic products with unique properties.

     

    Widely famous, PAI Skincare was rated Number 1 organic skin careproduct by Grazia : “Trendy new range using natural plant-based ingredients known to heal and protect even the most sensitive skin”.

  • Founder of the organic cosmetics brand PAI for sensitive skin

     

    Sarah Brown, founder of Pai

Philosophy of the organic and natural cosmetics brand Pai

  • Brand of natural and organic beauty products for sensitive skin PAI

     

    PAI's natural cosmetics have environmentally friendly packaging.

  • PAI carefully selects natural ingredients to soothe and repair the skin and offers products free from alcohol and irritating chemical substances. Guidelines of the brand are transparency and authenticity of cosmetic products.

     

    For PAI, if we have highly reactive or sensitive skin that is essential to know exactly what is in our skin care products. So PAI was the first cosmetic brand in England to list all ingredients to inform the consumer.

     

    Unlike many brands, PAI has her own in-house R&D lab and manufacturing facility to rigorously test each product. So that each PAI natural beauty product is efficient without compromising quality and purity.

     

    According to PAI, the impact on the natural environment should be minimal. That’s why all ingredients and packaging materials are sourced from companies that respect the environnement.

     

    Wherever possible, packaging is produced from recycled materials and boxes and bottles can be recycled after use.

     

    The brand only uses naturally derived ingredients which are approved for use by the Soil Association. PAI cosmetic products are free from chemical ingredients which can irritate the skin such as parabens, silicones, mineral oils or synthetic fragrances.

 

PAI ingredients are never grown using pesticides or extracted using chemical solvents which leave residues in the end product. Many skin care manufacturers make false claims to be natural, whereas they use irritating substances.

 

There are a number of natural and chemical ingredients that PAI does not use in its products such as:

  • Alcohol which can dry out the skin and cause irritations
  • Synthetic fragrances which contain phthalates and can cause allergies
  • Beeswax which is comedogenic and blocks pores
  • Formaldehyde which is irritating synthetic preservative
  • Sodium lauryl sulfate which is very irritating and can cause allergies
  • Parabens, phenoxyethanol which is banned for use in certified organic skin care products by Ecocert and COSMOS
  • Petrochemicals such as propylene glycol which can cause eczema

 

PAI does not carry out any animal testing and source ingredients from companies that test on animals.

 

PAI is one of very few skin care companies to be Soil Association certified which guarantees that a product has been independently checked and produced to the highest standards. 

 

PAI Skincare is also SEE (Social, Ethical and Environmental) accredited. This kitemark recognises a company's Social, Ethical and Environmental credentials.

PAI Skincare & Natalie Portman

  • Natalie Portman LOVES Pai !

     

    If you had to name one ‘hero brand’, what would it be?

    Well for Oscar-winning actress Natalie Portman – it’s Pai Skincare.

     

    She always expresses her love for Pai in interviews from top publications like ELLE, Harper's Bazaar, Tattler...

     

    "I love Pai organic skincare – particularly the Chamomile and Rosehip Cream."

     

    "I love the British organic brand Pai – this cream is my favourite product. It’s a really good moisturiser."

     

    Natalie joins a growing list of celebrity fans who rely on Pai for that picture-perfect skin. Why don't you ?

  • Natalie Portman's beauty secret

     

    Moisturise your sensitive skin with PAI cream

Spotlight on natural beauty products for sensitive skin Pai

  • PAI range skincare has natural and unique cosmetic products adapted to each skin type and specific needs.

     

    PAI's cleanser for sensitive skin

    • Living Water, Rice plant and Rosemary toning mist for combination-sensitive skin to gently remove makeup and purify the skin thanks to tonifying and hydrating ingredients.

    • Century Flower, Lotus and Orange Blossom toning mist for dry-sensitive skin to gently tone and refresh the skin thanks to antioxidant and moisturizing ingredients.

    • Middlemist Seven, Camellia and Rose sensitive skin gentle cleanser: soothing and nourishing ingredients which remove impurities and gently remove makeup.

    • Light Work, Rosehip cleansing oil: gentle yet ultra efficient, formulated for sensitive skin and eyes but loved across all skin types. Shifts SPF, makeup, daily grime at speed leaving you with clean, soft skin.

    • Virtuous Circle, Kukui and Jojoba gentle face scrub: micro-spheres which gentle roll over the skin to give a radiant complexion.

     

    PAI's facial oils 

    • Rosehip BioRegenerate, only formulated with Rosehip, this facial oil regenerates, soothes and deeply moistures the skin.

    • Viper's Gloss, anti-aging facial oil, a blend of 10 wonder oils to return suppleness to mature or dry skin

     

    PAI's eye contour creams

    • Feather Canyon, Echium and Argan eye cream: decongest, moisture and lift the eye area to keep skin soft.

    • System D, Hyaluronic acid eye serum, a cooling eye serum that provides instant relief.

     

    PAI's face moisturisers

    • Salvation Jane, Macadamia and Rose mature-sensitive skin cream: an anti-ageing organic cream with antioxidant and nourishing ingredients to offer a radiant complexion.

    • Love & Haight, Avocado and Jojoba dry-sensitive skin cream: rich in natural moisturizing and antioxidant ingredients to give a fresh complexion.

    • The Pioneer, Geranium and Thistle sensitive-combination skin cream which leaves a matt velvet finish and soothes the skin.

    • The Anthemis, Chamomile & Rosehip sensitive face cream, a calming and hydrating formula minimises the risk of irritation while reducing the appearance of redness.

     

    Each PAI Skincare natural cosmetics are formulated according to sensitive and reactive skin. 

  •  

    PAI Cleansing Oil

     

    PAI Light Work oil enriched with wild rose oil to remove make-up while moisturising and without aggression.

     

     

     

    Moisturising face cream PAI

     

    Cleanse, moisturise, purify, enhance or protect sensitive skin: PAI offers a complete range of moisturising creams for all skin types.

Because caring for sensitive skin means above all protecting it

  • PAI sun cream

     

    Bristish Summertime: the first sun cream for sensitive skin from PAI

     

    Cream with SPF PAI 

    A moisturising cream with SPF with a perfectly tolerated hypoallergenic formula, a natural sunscreen without nano particles and a non-greasy texture.

  • The clean cosmetics brand PAI is an expert in the care of sensitive skin, but when it comes to delicate skin, the first step is to protect it. And what worse enemy can a sensitive skin have than the sun on a daily basis?



    PAI has therefore worked for years to create THE clean, natural and certified organic sun cream for sensitive skin that will give all reactive skin a taste for the sun.



    But if sensitive skin needs protection from the sun, unfortunately sensitive skin and SPF cream don't always get along very well. In fact, 50% of PAI Skincare's customers said they had already reacted to a sunscreen (survey of 471 women in the UK).


    For PAI, going without is not an option either: burning, premature ageing, increased risk of skin cancer... Sensitive skin therefore needs daily sun protection that it can trust and, above all, that it can tolerate perfectly.

    British Summer Time sun cream from PAI Skincare offers broad-spectrum UV protection thanks to natural zinc oxide. While cotton extract helps the skin to recover from damage caused by the sun's UVB, UVA, infrared and visible rays.


    Focus on the key ingredients in PAI Organic Sunscreen for Sensitive Skin

    - Zinc: acting as a physical shield, this all-natural mineral filter protects against UVA and UVB rays. The PAI organic cosmetics brand of course uses non-nano zinc oxide, which means that the particles are not small enough to be absorbed by the skin or interfere with ocean life.


    - Cotton: rich in vitamin E, antioxidants and omega-3 fatty acids, Gossypium Herbaceum cotton extract helps to protect the skin from photoaging and damage caused by the sun's harmful rays.



    PAI Skincare therefore offers a natural and clean solution, not greasy or heavy on the skin, to protect sensitive skin from the sun and also the planet with its organic sunscreen that does not harm corals and marine life.

The pai brand & wild rose oil

  • Wild rose oil is the flagship ingredient of PAI Skincare and has helped build the legitimacy of the natural cosmetics brand for sensitive skin as it is almost the only ingredient in its bestselling product: Rosehip Bioregenerate oil.



    This small bottle of orange-red PAI oil is a Swiss Army knife and certainly a lifesaver for many people with sensitive skin.



    Suitable for all skin types, this highly regenerating multi-tasking face oil tackles blemishes, dryness, dullness, pigmentation, redness and fine lines. And almost every day PAI customers find new benefits.

    Sometimes nature offers everything on a platter, but it's not that simple: what is extremely critical is how you extract the plant extracts. For its wild rose oil, the PAI brand uses supercritical CO2 extraction on the seeds and fruits of the rose hip. This is what gives PAI's face oil its beautiful, intense colour and its unique benefits.


    Persistent blemishes, dry and dull skin that needs a boost, blemishes and fine lines that set in... nothing can resist PAI Rosehip Oil.

  •  Wild rose oil PAI

     

    Rosehip Bioregenerate wild rose oil from PAI

 

Credits : PAI Skincare

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